This course aims to give trainees a deeper understanding of planning a digital marketing campaign and the role of different digital channels in achieving that goal through integrated marketing communication. It starts by building a foundation through digital marketing strategy and helps trainees to acquire a set of concepts and tools to digitally create, distribute and promote products and services.

Whether you are a business owner, a freelancer, a job seeker, a working professional, a student, or a housewife, this course is for you. If you have a smartphone or a computer, chances are that you already know and use the internet. It only makes sense that you also learn the art of promoting yourself or your business and start making money from the internet. If that sounds like a good idea, this course will help you understand what digital marketing is and how you can get started as a beginner and become a pro at digital marketing and start earning online or grow your business.